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The Speaker Lab

Grant Baldwin from The Speaker Lab podcast will be sharing speaking business tactics, tips, and strategies from his own experience, case studies, and interviewing the experts. Whether you're just getting started trying to get your first booking or you're a veteran speaker looking to build and grow your business, this is for you. Grant has built a multiple six-figure per year business as a speaker having presented to over 500,000 people in over 450 paid speaking gigs. We'll talk about speaker marketing, working with speaker bureaus and agents, building your platform, negotiating fees, social media marketing, networking, storytelling, humor, operating the business and so much more!
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Now displaying: May, 2020
May 26, 2020

You may see the value of writing, but do you know why writing matters for speakers?

Our guest does and he's here to tell us on the 291st edition of The Speaker Lab! Hugh Culver is a repeat guest who is a successful speaker in his own right, and also works with other speakers and thought leaders on content, blogging, and writing.

Today we'll talk about the process of writing for speakers, how it can actually help you become a better speaker, and a simple framework to help you approach writing new content. We'll even give you insights on how we produce this podcast!

There's a lot to get to so join us and listen in to this episode of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:   

  • What happens when you hit on a topic that resonates with your ideal market?
  • How can Google analytics help you narrow down your topics?
  • What are the five components of your template for writing content?
  • How do you follow a framework without boring your audience?
  • What's the downside of not using a template or a framework?
  • When and when not to edit your content during the writing process.
  • What is a common trait among the highest paid speakers?
  • How do you know what to outsource and what to do yourself?
  • And so much more!

EPISODE RESOURCES

 

Are you interested in booking virtual speaking gigs?

Check out our new program, Virtual Speaking Pro, to learn how to diversify your speaking business without leaving your house.

May 19, 2020

Today's edition of The Speaker Lab is the final segment of our eight-part series on how to find your first paid speaking gig with Bryan Allain!

If you missed the first seven episodes check them out here: part one, part two here, part three here, part four here, part five here, part six and part seven.

A lot has happened in Bryan's life since our first show and we talk about it today, including some very vulnerable and personal sharing from Bryan himself.

This is a compelling episode you won't want to miss so, please join us for the conclusion of how to find your first paid speaking gig on episode 290 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

  • What has helped Bryan process a personal tragedy?
  • How you can offer help to someone who is going through a crisis.
  • Who do people like working with as a general rule?
  • How do you know if you are doing work to get results?
  • Why you need to be aware of onstage hours vs offstage hours.
  • Is pivoting always a hard thing to do?
  • What is Bryan's advice for speakers who are where he was initially?
  • Why coaching matters in any profession.
  • And much more!

EPISODE RESOURCES

May 12, 2020

Welcome to part seven of how to find your first paid speaking gig with Bryan Allain.

Missed the first six episodes? You can listen here to part one, part two here, part three here, part four here, part five here and part six.

Today, you'll hear a two-part conversation: in the first part, we talk right before Bryan talks to a potential client he got a positive response from and in the second part, we recorded an update on how the call went and what his next steps are from there. Whether you're a novice or a seasoned pro we've got insights and lessons you can learn in this series.

Join us on episode 289 of The Speaker Lab to hear it part seven of how to find your first paid speaking gig with Bryan Allain.

THE FINER DETAILS OF THIS SHOW:   

  • Why is the goal to get someone on the phone?
  • What questions do you ask when you're talking to a warm lead?
  • How do you approach gigs with no pay?
  • Should you build travel into the fees you quote?
  • How to ensure you are exchanging value for value.
  • What should you say if you reach someone's voicemail?
  • What are potential wins you can look for in a reduced-fee speaking gig?
  • How to ask for referrals from new clients.
  • And so much more!

EPISODE RESOURCES

May 5, 2020

Welcome to part six of how to find your first paid speaking gig with Bryan Allain!

If you missed the first five episodes with Bryan you can listen to here to part one, part two here, part three here, part four here, and part five here.

On these in-depth talks, we are diving into what it takes to become a speaker: step by step what he needs to do, what he needs to think through on his journey to becoming a speaker. You'll also hear some real-life examples of his inquiries and how he should phrase his follow-ups.

This is a journey we all can learn from so join us to hear every step on episode 288 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:   

  • Can you create a demo reel without a lot of bells and whistles?
  • What is a "noble obstacle"?
  • Why you don't always have to hit a "home run".
  • How do you keep your name top of mind with potential clients?
  • What should you say if someone isn't looking for a speaker right now?
  • When do you stop following up?
  • What is Loom and how do you use it in emails to potential clients?
  • When should you not ask for an introduction?
  • And so much more!

EPISODE RESOURCES

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