Info

The Speaker Lab

Grant Baldwin from The Speaker Lab podcast will be sharing speaking business tactics, tips, and strategies from his own experience, case studies, and interviewing the experts. Whether you're just getting started trying to get your first booking or you're a veteran speaker looking to build and grow your business, this is for you. Grant has built a multiple six-figure per year business as a speaker having presented to over 500,000 people in over 450 paid speaking gigs. We'll talk about speaker marketing, working with speaker bureaus and agents, building your platform, negotiating fees, social media marketing, networking, storytelling, humor, operating the business and so much more!
RSS Feed
The Speaker Lab
2021
September
August
July
June
May
April
March
February
January


2020
December
November
October
September
August
July
June
May
April
March
February
January


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
March
February
January


All Episodes
Archives
Now displaying: February, 2021
Feb 23, 2021

If you're looking to better understand how to speak to associations you are in luck!

Today's guest is Katrina Davis, who has been an event planner and education director for the Iowa Association of Electric Cooperatives for over 15 years.

On this episode of The Speaker Lab, she tells us about what she has learned from her work with a variety of speakers, how COVID has changed their approach to events and much more!

Listen in to hear it all on today's edition of The Speaker Lab.

 

THE FINER DETAILS OF THIS SHOW:

  • How speaking at one association can open the door to many more gigs.
  • What question should you ask to adapt your speech to an association or industry?
  • When should you speak to members of an association?
  • What is one thing good speakers do ahead of time?
  • What can you do to get on the radar of an event planner?
  • Do your videos need to have recent footage of you speaking?
  • What info should your web site have on it?
  • Are there certain approaches that are more effective when following up?
  • And so much more!
EPISODE RESOURCES
Feb 16, 2021

How to consistently find and book gigs is definitely necessary knowledge for all speakers!

And the person to share that knowledge is our guest today, Taylorr Payne of Speaker Flow. His business, Speaker Flow, helps experts build better businesses so they can spend time doing the things they love - like speaking from stage. On this edition of The Speaker Lab, Taylor and I talk about the main challenges speakers run into and how systems and processes apply in the virtual speaking world.

Hear those topics and more when you listen to episode 329 of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:

  • What are the most important systems you need as a speaker?
  • Who can sell you better than you?
  • How do you find the balance between technology and humanity?
  • Why do so many prospecting efforts fail?
  • What should be automated and what should be personalized in your sales process?
  • Why you shouldn't solely rely on outsourcing.
  • What are the approaches working best during the pandemic?
  • And so much more!
EPISODE RESOURCES
Feb 9, 2021

What is the current state of the speaking industry? What is the latest? Erick Rheam is going to tell us.

Erick is a student of The Speaker Lab who now coaches for us in addition to having his own successful speaking business. As a coach, he hears from other speakers what is happening out there. Today we dive into the system he utilized to have a better year financial year than the previous one and hear answers to the most common questions speakers are asking him right now.

Listen in for all of that on episode 328 of The Speaker Lab.

 

THE FINER DETAILS OF THIS SHOW:

  • How did he bring in over $300k in 2020?
  • How do you know how much to charge both virtually and in person?
  • What two questions can you ask yourself to shift your business right now?
  • Can you start from scratch and gradually invest in your virtual studio?
  • How having a system can help you in the good times and the difficult times.
  • Should you chase events or can you create your own?
  • Why COVID is actually a blessing for speakers.
  • Is virtual here to stay and if so, how does it shape future events?
  • And so much more!
EPISODE RESOURCES
Feb 2, 2021

Do you know what is different about public speaking versus corporate speaking? Our guest does and he's here to tell us.

Ryan Avery is a speaker who got his start by winning the Toastmasters' World Championship of Public Speaking. Today, he talks to leaders and companies about what it takes to be THE go-to in an industry versus just another option.

Today he shares how got started in speaking on a fluke, how he became a World Champion public speaker in 8 months and why it's important to know the differences in public speaking versus corporate speaking.

You'll hear his thoughts on those subjects and more on today's episode of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

  • Does everyone have something to say and a story to share?
  • What are the pros and cons of Toastmasters?
  • Do people hire you to speak or for your strategies?
  • Is there a wrong way to go into the speaking business?
  • What are the ways to nurture your speaking abilities?
  • Who are the three types of people you must add value for as a speaker?
  • Why and how to continually challenge yourself.
  • Why isn't he on any social media and how is it actually good for his business?
  • And so much more!

 

EPISODE RESOURCES
1