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The Speaker Lab

Grant Baldwin from The Speaker Lab podcast will be sharing speaking business tactics, tips, and strategies from his own experience, case studies, and interviewing the experts. Whether you're just getting started trying to get your first booking or you're a veteran speaker looking to build and grow your business, this is for you. Grant has built a multiple six-figure per year business as a speaker having presented to over 500,000 people in over 450 paid speaking gigs. We'll talk about speaker marketing, working with speaker bureaus and agents, building your platform, negotiating fees, social media marketing, networking, storytelling, humor, operating the business and so much more!
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Now displaying: November, 2019
Nov 26, 2019

One of the important aspects of speaking is solving a problem for the right audience.

So how do you choose the right audience and find the most pressing problem they are facing? There's one man to answer these questions and he is here today: Mr. Terry Brock.

Terry has been in the speaking industry for a few decades and he has a wealth of knowledge! Today he shares how to ensure you are solving a specific problem for a specific audience, and how to validate that in the marketplace. We also touch on virtual speaking: how he's done it and what that has looked like for his business.

You'll hear from Mr. Terry Brock on those subjects and more on this edition of The Speaker Lab!  

THE FINER DETAILS OF THIS SHOW:   

  • What is his connection to Thomas J. Stanley, author of The Millionaire Next Door?
  • What it means to grow bigger ears as a speaker.
  • How can you use social media to find what the market is looking for?
  • How do you know which opportunities to focus on?
  • What is a CSP and why do speakers need to be one?
  • Do the most successful speakers do just one thing?
  • How much of his business is virtual speaking gigs?
  • Who is the National Speakers Association right for and how do you get the most out of it?
  • And so much more!

EPISODE RESOURCES

Nov 12, 2019

Our guest for episode 263 of The Speaker Lab is Mike Pacchione and he's giving us his 5 strategies for storytelling from stage.

Mike is a speaker and coach who works with a lot of names you'd recognize and he helps his clients tell better stories during their speaking engagements. You can find out more about his back story on his first visit to The Speaker Lab in episode 9.

We will also do a brief breakdown of one of Seth Godin's stories. You can hear that breakdown and more on the 263rd edition of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW

  • What does it mean to prime your audience for a story?
  • How do you build credibility into your stories?
  • When do details help and when do they hinder your story?
  • How many characters in a story is too many?
  • Why stories need tension and a release of that tension.
  • What does it look like to build the right amount of tension?
  • How do you summarize the lesson of your story properly?
  • Can you tell a longer story at the beginning or at the end of your speech?
  • And much, much more!

 

EPISODE RESOURCES

 

Nov 5, 2019

How to use slides, stories, and data in your speeches is something every speaker should know, whether you're new to the game or have been around for a while.

And there's no one better to spell it out for us than Nancy Duarte. Nancy is the author of several books including Illuminate, Resonate and her most recent book, DataStory.

She is also a prolific speaker and storyteller and on today's show, she explains when to use slides, the most common slide mistakes speakers make and how to use both data and stories in the most powerful way possible. Join us and you can find out all of this and more on episode 262 of The Speaker Lab.  

THE FINER DETAILS OF THIS SHOW

  • How did she start working with Apple over 30 years ago?
  • How the audience affects the content of your slides.
  • What number of slides is too many?
  • Who are the finest speech crafters in her experience: introverts or extroverts?
  • What is the messy middle and how do you apply it to speaking?
  • Why first-person stories are most effective.
  • How do you determine whether or not a story should be shared?
  • And much, much more!

 

EPISODE RESOURCES

 

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