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The Speaker Lab

Grant Baldwin from The Speaker Lab podcast will be sharing speaking business tactics, tips, and strategies from his own experience, case studies, and interviewing the experts. Whether you're just getting started trying to get your first booking or you're a veteran speaker looking to build and grow your business, this is for you. Grant has built a multiple six-figure per year business as a speaker having presented to over 500,000 people in over 450 paid speaking gigs. We'll talk about speaker marketing, working with speaker bureaus and agents, building your platform, negotiating fees, social media marketing, networking, storytelling, humor, operating the business and so much more!
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All Episodes
Archives
Now displaying: June, 2021
Jun 29, 2021

Changing your mindset to be a better speaker is the foundation for growing your business, according to our guest on today's show.

John Michael Morgan is an exceptional speaker, best-selling writer and coach who works with leaders and entrepreneurs from small businesses to large companies like Disney, Google and Starbucks.

Today on The Speaker Lab, John explains the more common challenges he sees in his line of work, the state of people's mindsets as a result of this pandemic and why and how to create the optimal mindset for success.

Join us for those subjects and so much more on episode 348 of The Speaker Lab.

 

THE FINER DETAILS OF THIS SHOW:

  • How can you clear up your own limiting beliefs?
  • Does a positive mindset come easily to some people?
  • What did a Harvard study determine as the top factor in overcoming challenges?
  • Can you be so positive it is detrimental to you?
  • How do you maintain a healthy perspective on your own progress?
  • Why scheduling is a key part of rewriting your own story.
  • What's the key phrase to use when creating your new beliefs?
  • How to set your intentions for the day, every day.
  • And so much more!
EPISODE RESOURCES
Jun 24, 2021

Welcome back to The Vault --- a special edition of The Speaker Lab Podcast where we are unlocking timeless episodes by revisiting some of your favorites from the show.

Do you ever wonder how some speakers are charging $20K for a gig and others can’t make ends meet? Mitch Joel is here to tell us how to become a highly sought-after speaker that can charge MORE.

If you’re curious about the “must haves” that will take you to the next level --- this episode is for you! Mitch talks all about speaker identity, helping you find your “content center of excellence”, and how to know if you’re killing it on stage.

Check out more episode details HERE

Jun 22, 2021

Being an education speaker is Kyle Scheele's forte, he's very good at it.

He's also an education speaker on TikTok with over 2 million followers, and he has an amazing story of how he reached his first million in 25 hours! Plus, Kyle covers topics like following your own interests, writing and marketing his first children's book and whether or not he recommends following in his own eclectic footsteps.

Hear all of that and more on episode 374 of The Speaker Lab.

 

THE FINER DETAILS OF THIS SHOW:

  • Did he have a specific strategy for being on TikTok?
  • Is TikTok something you should invest in if you're an education speaker?
  • What's the best way to transfer social media followers to email?
  • How Kyle grew his following from 17 to 1 million followers on TikTok in 25 hours.
  • What speakers would benefit most from being on TikTok?
  • Do you have to start over if you are moving into a new industry?
  • Why is he pursuing speaking in the corporate world?
  • And so much more!
EPISODE RESOURCES
Jun 17, 2021

Welcome to Episode 004 of The Vault --- a special edition of The Speaker Lab Podcast where we are unlocking timeless episodes by revisiting some of your favorites from the show.

 

If you’re looking to break into the college circuit, this episode is especially for you! I’m sharing my personal experience from the stage and highlighting 9 potential markets that exist within almost any institution.

This episode will help position you to market yourself effectively with colleges, universities, and the decision makers. We’re talking about three foundational questions you need to ask before pursuing a “new to you” market.

Check out the episode and more at https://thespeakerlab.com/speak-colleges/ 

Jun 15, 2021

What is the key to building a future-proof speaking business? The one and only Chris Ducker is here to tell us.

Chris is a veteran guest of the show but if you've missed his previous appearances on The Speaker Lab, he's a renowned entrepreneur, speaker and author. He's built several multi-million dollar businesses, written two best-selling books and traveled the globe sharing his insights with audiences everywhere.

You'll get to hear that wisdom on episode 346 of The Speaker Lab with Chris Ducker.

 

THE FINER DETAILS OF THIS SHOW:

  • Why you shouldn't put all your eggs in one basket.
  • What other streams of revenue should you build beyond speaking?
  • How do you know which income stream(s) to pursue?
  • What has been the biggest game-changer for his business?
  • How do you stay focused while still being aware of opportunities?
  • Does he still have insecurities and doubts?
  • Do you have to work on your weaknesses?
  • Why pivoting is a natural progression of your journey.
  • And so much more!
EPISODE RESOURCES
Jun 10, 2021

 Welcome to back to The Vault --- a special edition of The Speaker Lab Podcast where we are unlocking timeless episodes by revisiting some of your favorites from the show.

Today we’re talking about how to sell yourself as a speaker with Matthew Kimberly. Matthew shares how to build trust and credibility in sales and as a speaker. Matthew shares his masterful approach to speaking for free and the secret behind his successful business model.

Check out the episode and more HERE

Jun 8, 2021

Embracing business development as a speaker might not be your favorite aspect of speaking, but it is one of the most critical.

And our guest, Mo Bunnell, is an expert on the topic. Mo is a speaker, author, and trainer. On today's show, Mo tells us how he went from being an actuary to a business development (BD) expert generating over $70 million in client revenue to running his own BD organization.

Join us to hear Mo's insights and expertise when you tune in to episode 345 of The Speaker Lab.

 

THE FINER DETAILS OF THIS SHOW:

  • What did he get wrong in the beginning and how did he rectify it?
  • If you want to climb do you have to cut?
  • What has given his company stickiness and scale in a big way?
  • Why you don't need to be all things to all people.
  • How long is the half-life of speaking?
  • What's the thing most people miss?
  • How does the "give to get model" work?
  • What does he suggest if you don't enjoy the business development side of speaking?
  • And so much more!

 

EPISODE RESOURCES
Jun 3, 2021

Welcome to the Vault --- a special edition of The Speaker Lab Podcast where we are unlocking some of your favorites from the show.

In this episode, Jason Hewlett discusses how he struggled with how to start before finding great success as a professional speaker and entertainer. Jason shares how he made his dream a reality by establishing a plan and taking clear action to find his niche in the industry.

Learn more about Jason's story and the episode HERE

Jun 1, 2021

Being a CEO and speaker is an enormous challenge and our guest embraces it fully!

Today Kara Goldin is an ultra successful business owner, author and speaker. On this edition of The Speaker Lab, she tells us how working with legendary organizations like CNN and Time magazine led her to create Hint, write her best-selling book Undaunted and become a sought-after keynote speaker.

Join us to hear her insightful tales and lessons on episode 344 of The Speaker Lab.

 

THE FINER DETAILS OF THIS SHOW:

  • Did she embrace speaking opportunities right out of the gate?
  • What made her not use slides during speeches?
  • How does she balance being a CEO and a speaker for her brand?
  • Why you can't buy your way into a new category.
  • Do you need to tell the story of your speaking brand?
  • Does she still have fears and doubts today?
  • How do you choose which opportunities to say yes to?
  • Where should you start if you are beginning as a speaker?
  • And so much more!
EPISODE RESOURCES
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