Grant Baldwin and Josh McGhee hosted a Facebook Live to talk about how event planners are responding to the coronavirus and its impact on the speaking industry.
During the live stream, Grant and Josh discuss:
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How many events an event planner will typically manage in the course of a year
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An insider view of how events approach the decision to cancel or postpone
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The likelihood of rescheduling and postponing events that are further out than 1-2 months
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Adapting to fast-changing circumstances in the midst of unprecedented times
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Placing a high value on safety
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Adjusting accordingly to accommodate travel bands
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Determining which events are able to be converted to virtual experiences
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Just because your physical gathering is canceled or postponed doesn’t mean you can’t deliver value in the digital space
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Organizations being pushed to create a more interactive experience whether it’s in-person or virtual
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How do conference owners/organizers continue education between annual events and leverage technology to stay engaged with their audience?
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Staying connected throughout the year by using virtual learning options
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Finding opportunity amidst the storm
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Speakers who serve in times of crisis will stand out when normalcy returns
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Exploring alternative options to speaking on stage when events get canceled or moved
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Focus on creating value here in the now and pausing on selling future bookings
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Prioritizing relationships is the most strategic things speakers can do
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Partner with event planners now to help them amidst the chaos
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How current social distancing will swing back and create a visceral need for in-person events
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The aftermath of the current crisis will lead to new virtual opportunities that expand speaker revenue streams
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And more
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