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The Speaker Lab

Grant Baldwin from The Speaker Lab podcast will be sharing speaking business tactics, tips, and strategies from his own experience, case studies, and interviewing the experts. Whether you're just getting started trying to get your first booking or you're a veteran speaker looking to build and grow your business, this is for you. Grant has built a multiple six-figure per year business as a speaker having presented to over 500,000 people in over 450 paid speaking gigs. We'll talk about speaker marketing, working with speaker bureaus and agents, building your platform, negotiating fees, social media marketing, networking, storytelling, humor, operating the business and so much more!
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Now displaying: May, 2022
May 31, 2022
Sharing in the excitement of our student's success is such a privilege for our team at the Speaker Lab! Our Director of Student Success, Maryalice Goldsmith, is taking the mic for our Student Highlight series so you can hear directly from our students about their experiences and what they want you to know about growing your speaking business.

Tec Clark is in the business of helping others develop the work culture they want to be known for. How does he do it? He spends his time on the speaking stage with small and medium businesses in a variety of industries. A journey that stemmed from his work at Nova Southeastern University led to him sharing his message and eventually finding The Speaker Lab Elite program and podcast.

You might be surprised to learn that Tec’s adventure to the stage began with his career as a scuba instructor at The University of Florida. Recognized for the way in which he instructed and how he developed the diving program with his team truly set Tec apart. His commitment to creating a culture of excellence, skill development, and safety, eventually developed into the methodologies that he has applied to the message he shares today.

When he came to The Speaker Lab, he was on a mission to package his message succinctly and effectively for his audiences. Because of his experience in the Elite program, his speaking business and consulting opportunities have grown exponentially. Tec’s passion, enthusiasm, and commitment to his craft are second-to-none. You must hear his story!

THE FINER DETAILS OF THIS SHOW:

  • How TSL helped Tec take his speaking to the next level
  • Why you need the system and program in the Elite program
  • Understanding the craft of speaking
  • Building industry relationships and networking
  • How to have the best message for your audience
  • Why you must pay attention to the opportunities in front of you
  • Getting clear with your message and niche
  • How to connect passion with impact
  • And much more!
May 24, 2022
Tim Schurrer stepped away from his role as COO of StoryBrand to pursue a full-time speaking career. Determined to pave the way for his own defined success, Tim has kept his focus away from the cultural narrative of what it looks like to be an accomplished entrepreneur and instead set his sights on where he finds true meaning and fulfillment.
 
With a mission to learn, serve, and grow through his platform on stage, Tim is helping others to transform their own journey by beginning with the end in mind. His new book, The Secret Society of Success unpacks the steps to defining personal measures for success and fully realizing the joy and meaning behind your work in any industry.
 
Whether you’re just beginning or have been in the business for some time, Tim’s fresh perspective on defining your personal success and building a thriving business is a message everyone needs to hear. His steadiness and deep passion for his work has made way for an intentional journey of embracing opportunity!
 
The Finer Details of this Show
  • Navigating a new career path
  • Why fulfillment might not exist where we thought it would
  • How to define your own success
  • Why doing the right stuff matters
  • Lead and lag measures, and why you need to know what they are
  • The difference between an author and a writer
  • Why you shouldn’t be defined by success
  • What is the motivation for the journey you are on?
  • And much more!
May 17, 2022

What started as a parking attendant at the happiest place on earth, led to a lucrative business as a speaker and entertainer. Rob Ferre has always gravitated to the stage, and now he’s got a highly successful business that has taken him across the globe.

Whether he’s the DJ at a major corporate event or giving their keynote the morning after a celebration, Rob has mastered the fundamentals of keeping an audience engaged and coming back for more! He pivoted through the global pandemic, adapted to the call for virtual gigs, and exudes a level of enthusiasm that provides a fresh take on how to make your own way in the speaking industry.

Rob is passionate about helping others see the possibilities within their speaking business and demonstrates the possibilities through his own skills as a DJ, emcee, keynote speaker, and his work with gamification. He’s giving insight on monetization, gaining access to the industry, and how to balance the evolution of a speaking business.

Whether you’re wondering how to shake things up, or want to hear a story of courage to try something different, then this episode is for you!

THE FINER DETAILS OF THIS SHOW:

  • Developing a unique speaking business model
  • Finding the courage to try something different
  • Is virtual here to stay in the speaking business?
  • Audience engagement and the importance of checking in
  • Why he’s staying in the speaking industry
  • His favorite ride at Disneyland (can you guess?)
  • And much more!
May 10, 2022

Have you ever wondered what it would be like to sit down with some of our coaches and take a deep dive into some of the hottest topics for speakers?

Join Maryalice Goldsmith, Director of Student Success, and Coach Jeremy Rochford as they take a deep dive into 3 reasons why your talk is boring and what you can do to change it!

Jeremy begins the conversation by challenging listeners to begin framing who they want to become as a speaker, by acknowledging what they don’t want to be. Together they talk about imposter syndrome, unchallenged content, and avoiding risk as some of the greatest challenges speakers face, yet have the power to change! The audience wants nothing more than for you to succeed, and Jeremy champions this claim by unpacking tools that help speakers lower the barriers of relatability with their listeners.

Your message is full of opportunities to connect with your audience, meet them where they’re at, and help people feel and think in a different way. Jeremy and Maryalice are taking a “pause” from the front lines of coaching to give insight and wisdom into making your talk the very best it can be!

THE FINER DETAILS OF THIS SHOW:

  • Why you don’t want to be memorable for the wrong reasons
  • What are the biggest challenges speakers face?
  • Why your audience wants you to win
  • Different types of humor you can add to your talk
  • How can you add flavor to your message?
  • What it means to “niche down”
  • What happens when you add the wrong kind of humor
  • And much more!
May 3, 2022
As speakers, many of us have a love-hate relationship with associations. Should we become a member? What are the benefits? How will this help me grow my business? Is it worth it?

For Episode 392 we’re sitting down with President and CEO of the National Speaker Association, Jaime Nolan, to unwrap the ins and outs of what the NSA does for members and their businesses.

While Jaime is new to NSA, she brings over two decades of experience with associations and meeting planners, and therefore a unique perspective that is much needed in this era of “rebuilding” post-pandemic. Focused on recreating an elite member experience and helping members build stronger businesses and be better speakers, the NSA is reexamining its conference structure, resources, and how they cater to members in different seasons of their careers.

During this episode, Jaime will reveal some of how she’s rewriting the playbook within, and some of the major changes they’ve already made to better serve their constituents. Whether you’re already a member, considering joining, or just want to understand what the “association experience” is all about, this episode will answer all those questions and more!

THE FINER DETAILS OF THIS SHOW:

  • The post-pandemic life of an association
  • What is the role of an association in your speaking career?
  • How to assess if a membership is right for you
  • How an association can help diversify your business opportunities
  • Utilizing resources and opportunities to network
  • What makes a healthy, functioning association?
  • The scarcity mindset vs. abundance mindset
  • Why the NSA can’t talk about speaker fees
  • And much more!
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