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The Speaker Lab

Grant Baldwin from The Speaker Lab podcast will be sharing speaking business tactics, tips, and strategies from his own experience, case studies, and interviewing the experts. Whether you're just getting started trying to get your first booking or you're a veteran speaker looking to build and grow your business, this is for you. Grant has built a multiple six-figure per year business as a speaker having presented to over 500,000 people in over 450 paid speaking gigs. We'll talk about speaker marketing, working with speaker bureaus and agents, building your platform, negotiating fees, social media marketing, networking, storytelling, humor, operating the business and so much more!
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Now displaying: Page 1
Jun 7, 2022

It started with a magician gig at age 12 and turned into a passion and profession that has made Shep Hyken one of the best in the business. With a knack for entertainment and heart for customer experience, Shep has relied on tried-and-true values to build his business while managing to embrace the ever-changing landscape of the speaking industry.

He understands the numbers game, how to face imposter syndrome, and is here to share why one gig should lead to your next. During this episode Shep highlights the vital components of sales and marketing and why follow-through will make all the difference in building your business. He relied on the sweat equity of grass-roots efforts to make a space for himself in the industry and has insight and wisdom for every speaker on their own journey to the stage.

Shep’s determination started by beginning with the end in mind. Even in his early 20’s he knew where he wanted to be and met the challenge of getting there with courage, humility, and enthusiasm. His wisdom and experience provide refreshing perspective on getting back to basics to build a successful business!

The Finer Details of This Show:

  • Why you need to write thank you notes
  • How to ask for feedback
  • The value of the customer service experience
  • Strategies for making connections
  • How to do the numbers game
  • Why reputation and content marketing matters
  • The hunt vs. the feast
  • And much more!
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