There’s so much pressure in the speaking industry to land your big idea.
But how do you find it?
When do you know if it’s the right one?
What if it isn’t?
Jeff Goins brings tons of industry experience and “big idea expertise” to the table in this episode.
Jeff is demystifying the “idea formula” and unpacks why commitment to your craft, understanding your category of the industry, and getting your idea in front of an audience really matters.
He also explains why it’s important to show up and focus on making your idea more interesting rather than better. Jeff shares crucial steps needed in landing your big idea, and what to do once you have it.
No matter where you’re at in your speaking career, Jeff has a take-away that will leave you with a desire to build a big idea that will take your speaking career into the future!