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The Speaker Lab

Grant Baldwin from The Speaker Lab podcast will be sharing speaking business tactics, tips, and strategies from his own experience, case studies, and interviewing the experts. Whether you're just getting started trying to get your first booking or you're a veteran speaker looking to build and grow your business, this is for you. Grant has built a multiple six-figure per year business as a speaker having presented to over 500,000 people in over 450 paid speaking gigs. We'll talk about speaker marketing, working with speaker bureaus and agents, building your platform, negotiating fees, social media marketing, networking, storytelling, humor, operating the business and so much more!
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Apr 27, 2020

Grant Baldwin and Erick Rheam hosted a Facebook Live to talk about how speakers are still getting booked and paid to speak even in the midst of the pandemic.

During the live stream, Grant and Erick discuss:

  • The state of the speaking industry
  • Dealing with ambiguity and anxiety
  • Long-term ramifications of social distancing
  • How some speakers are still getting booked and paid to speak
  • Reaching the point of turning down new opportunities
  • When to say no if a gig is outside your brand/industry
  • Thinking about the balance between virtual and live events in the future
  • How do you stay positive and keep moving forward?
  • Why proven systems don’t break even if the variables change
  • What speakers can do to work with live events to postpone without losing income
  • The value of relationships and why you can’t ignore them
  • Now is the time coaching really matters
  • Are speakers still booking events that are happening in the future? (Spoiler Alert: YES!)
  • Pros and cons of virtual events and how to book them
  • Why speakers are in the problem-solving business
  • How to adapt live event keynote to virtual offers that are still on message
  • Being prepared to pivot a lot
  • Starting somewhere and being willing to try new things
  • The dangers of a scarcity mindset
  • Never knowing who’s in the audience
  • How many “sleeps” are you gone for live events vs virtual gigs?
  • Going from 40 potential gigs in his pipeline to 81 during the pandemic
  • Industry insights direct from event planners
  • Using this time to position yourself for when the wave of live events comes back
  • And more

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