Grant Baldwin and Mike Michalowicz hosted a Facebook Live to talk about how speakers should handle their finances in the midst of crisis.
During the live stream, Grant and Mike discuss:
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Pivoting business to accommodate canceled or postponed events
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Expediting projects to fill the gap created by live events
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Amplifying communication frequency while decreasing quantity
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Super long, rambling emails can have a negative impact on your brand
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The difference between seizing an opportunity to serve and being opportunistic
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Sending out short sound bits of value to your audience is powerful
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Ask your email list what they need to identify themes
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Create products to meet those needs at a reasonable rate (not free)
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The economy is built on paying for stuff. If we all give everything away, it falls apart.
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Lessons small businesses and speakers can learn to prepare for the future
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The business crisis trend
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What can you do to keep the lights on
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1-Step Back Technique to discover new opportunities
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And more
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