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The Speaker Lab

Grant Baldwin from The Speaker Lab podcast will be sharing speaking business tactics, tips, and strategies from his own experience, case studies, and interviewing the experts. Whether you're just getting started trying to get your first booking or you're a veteran speaker looking to build and grow your business, this is for you. Grant has built a multiple six-figure per year business as a speaker having presented to over 500,000 people in over 450 paid speaking gigs. We'll talk about speaker marketing, working with speaker bureaus and agents, building your platform, negotiating fees, social media marketing, networking, storytelling, humor, operating the business and so much more!
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Now displaying: May, 2018
May 29, 2018

There's something the most successful speakers do that you might not know: they know how to create systems for success. Without systems, businesses either never really get going or they fall apart. The same is true for speakers and their businesses. Join Melanie Deziel and I as we talk about that very topic on today's episode of The Speaker Lab.

Melanie is back with us again for the third week in a row and we're going to help you figure out the ins and outs of systems for your expenses, your outreach, your travel, your calendar, your taxes, etc. These are all things you need to track and systemize, and to pay attention to this in advance! If you really want to have longevity in your industry you need to know how to create systems for success.  

THE FINER DETAILS OF THIS SHOW:   

  • What is the most important aspect of having a system?
  • What are the different ways to handle outreach, and which are best?
  • What is a CRM and why do you want one?
  • Is it okay to use a simple spreadsheet as your system?
  • What app can turn a picture on your phone into a PDF?
  • Why how much you take matters more than how much you make.
  • What's the best way to save for your taxes?
  • Why discipline is critical when you are self-employed.
  • And so much more!

EPISODE RESOURCES

 

May 22, 2018

Want to know how to pull off the riskiest move as a speaker? Then you'll want to know how to interact with your speaking audience! And here to help us break this topic down is our returning co-host Melanie Deziel.

Today on The Speaker Lab, we are talking about audience interaction: how to engage and interact with your audience, the pros and the cons plus the different ways to go about connecting and when to use which approach.

We'll also cover how to manage your audience interactions so you don't lose control of the room. It's important to connect with your audience, but it can go sideways quickly so join us to hear how to handle it on episode 186 of The Speaker Lab.  

THE FINER DETAILS OF THIS SHOW:   

  • When does it make sense to engage with your audience, and when does it not?
  • What are the downsides of doing this?
  • What are pattern interrupts, and why do you want to use them?
  • Where should you try out your interactions first?
  • How to "feel the room" and adjust accordingly.
  • Do you have to call on someone if they raise their hand while you're speaking?
  • What should you do if someone "goes off the rails"?
  • Your interaction with your audience should be in proportion to what?
  • And so much more!

EPISODE RESOURCES

 

May 15, 2018

Part of living the speaker life is travel, so today you'll find out how to be a true road warrior! Joining us to give her expert insights and wisdom is our co-host, Melanie Diezel. If you've been listening to The Speaker Lab for awhile you'll remember Melanie from some recent episodes: she is an outstanding speaker, coach and consultant on her own - and she also does a phenomenal job of coaching our Speaker Lab students.

And we had such terrific feedback from her recent appearances we decided to bring her back to the show. She's joining us for the next 3 episodes and we'll be talking about a few different topics.

Today we're covering how to be a road warrior, booking travel, packing essentials, travel perks and rewards. It's all things travel today as a speaker and road warrior! Join us for that and more on today's The Speaker Lab.      

THE FINER DETAILS OF THIS SHOW:   

  • Should you book your hotel or ask the client to do it for you?
  • How far out should you book your travel?
  • What is a tech tackle box?
  • Why you should travel in clothes you could speak in.
  • What is a travel one sheet and should you have your own?
  • Why and how to choose one particular airline and its rewards program.
  • Should you pay for TSA Pre-check and how can you get reimbursed for it?
  • And so much more!

 

EPISODE RESOURCES

 

May 8, 2018

Do you know how to provide value offstage for more success? It's true - what you provide offstage can do just as much (if not more) to help grow your onstage business. Our guest today is proof positive and he's here to tell us all about it!

If you recognize his name from a previous episode of the show you would be right - Brian Fanzo was here for episode 116. And he's back for today's edition of The Speaker Lab to share the simple ways he promotes his events to his audiences and how he connects with event planners before he speaks.

Also on today's show he breaks down strategic tactics that help him stand out among the competition, especially his offstage tactics. Join us to hear all of that and more on today's episode of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:   

  • What is a fly-in, fly-out speaker and do you want to be one?
  • Why does he promise six hours of his time on every contract?
  • Can you offer this type of speaking package if you are an introvert?
  • How do you "prime the pump" before you speak?
  • Why audience members often care more about off-stage connections than onstage performance.
  • Who are the three groups of people he focuses on when he does an event?
  • How does he use video to promote the events he is speaking at?
  • Why you should think of yourself as being in partnership with the events that hire you.
  • And so much more!

EPISODE RESOURCES

 

May 1, 2018

When you think of speakers do you normally think of extroverted people? Does that have you wondering if you can be an introvert and a great speaker?

That's a question I answer today with Jonathan Fields. Jonathan is a best-selling author, entrepreneur and international speaker who is known for his brand, Good Life Project.

On this episode of The Speaker Lab, we take an introspective look at being speaker. Jonathan shares how he handles being an introvert during his speaking engagements, and how to be comfortable in your own skin while you're on stage. Join us to hear all about it and more  on the 183rd edition of The Speaker Lab.  

THE FINER DETAILS OF THIS SHOW:   

  • Is being an introvert an advantage as a speaker?
  • What are the two ways he helps maintain his energy levels during longer speaking engagements?
  • How does being on stage pull out a different aspect of his personality?
  • How do you learn to be comfortable with silence when you're speaking?
  • Why he's pushed himself to tell more personal stories on stage.
  • Does it always lot of time and work before you know if you are great speaker?
  • How do you share enough to create a connection but not so much to create discomfort in your audience?
  • And so much more!

 

EPISODE RESOURCES

 

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