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The Speaker Lab

Grant Baldwin from The Speaker Lab podcast will be sharing speaking business tactics, tips, and strategies from his own experience, case studies, and interviewing the experts. Whether you're just getting started trying to get your first booking or you're a veteran speaker looking to build and grow your business, this is for you. Grant has built a multiple six-figure per year business as a speaker having presented to over 500,000 people in over 450 paid speaking gigs. We'll talk about speaker marketing, working with speaker bureaus and agents, building your platform, negotiating fees, social media marketing, networking, storytelling, humor, operating the business and so much more!
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Now displaying: March, 2017
Mar 28, 2017

Today we've got an extra special guest for you: Erick Rheam. Erick is a student of our Booked and Paid to Speak program, and he has been wildly successful in his speaking career since signing up for the course. He joined us in December of 2015 and in the 15 months between then and our recording of this episode, he has made over $80,000 in speaking gigs!

On this episode of The Speaker Lab, Erick joins us to talk about his success and how he decided who to speak to and what to speak about, why it's important to have a good web site and demo and how he gets referrals.

Because Erick is still relatively new to the speaking world his story is relatable, as his resulting success. You'll want to tune in to hear more about what's next for him on episode 126 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:   

  • What was he making in his speaking business before joining Booked and Paid to Speak?
  • Why agreements and contracts have been critical to his financial growth as a speaker.
  • What does Erick say you have to love in order to be a successful speaker?
  • How did he decide what to speak about and who to speak to?
  • Why helping people achieve signficance in their lives also helps you.
  • The four things he's learned that are critical to running a successful speaking business.
  • What percentage of this business is the grind of pursuing and getting gigs?
  • How he's preparing to go from his full-time corporate job to speaking full-time.
  • And so much more!

 

EPISODE RESOURCES

Mar 21, 2017

As a speaker or an aspiring speaker you know the importance of a demo video. But what about other forms of video content like a YouTube channel or Facebook Live? Could those help you build your speaking career? Absolutely says our guest for this episode! Josh Drean is here to tell us how.

Josh's primary gig is as a youth motivational speaker but he's also a father and a part-time student at Harvard University in Boston where he is studying business management. As if that wasn't enough, he is also a street performer who does almost daily videos for his YouTube channel.

On today's edition of The Speaker Lab, he shares how to leverage video content as a speaker, how he uses content to get gigs and promote those gigs, as well as what to talk about on your video. His insights on those topics and more will get you off the fence about video and in front of the camera! Hear it here on episode 125 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:   

  • By 2020 what percentage of all content will be video?
  • Your fees are directly proportional to the quality of your what?
  • Why did he start producing videos multiple times a week?
  • Josh explains what vlogging is exactly.
  • Does everyone need to do video?
  • Why and how to work for "celebrity status" online.
  • What is Musically and what will it teach you about connecting with your audience?
  • What is the bare minimum equipment you need to get started creating quality video?
  • And so much more!

 

EPISODE RESOURCES

Mar 14, 2017

Have you ever considered that how to set yourself apart as a speaker may be to embrace what is uniquely you? Maybe it's an accent you have or your above-average height, whatever it is it may be the key to standing out in our crowded speaking marketplace.

On today's edition of The Speaker Lab, I've got a guest who has used her unique voice and stature to create a thriving speaking career. Neen James stands a petite 4'10 (and 1/2!) and hails from Australia. With her tiny height and self-professed Disney princess voice she was told by many no one was going to book her or take her seriously as speaker.

But with her undeniable sass, drive and determination she has proven them wrong! Listen to this episode to hear how she accidentally became a professional speaker, how she pivoted from productivity to her current topic today, and how's she built her reputation in the corporate business world. You'll hear that and more on episode 124 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:   

  • What's the trick to having a successful speaking career?
  • What are "telecoffees" and how did she build her business with them?
  • Why you should audit the things you are good at.
  • What are the things that make us "rememorable"?
  • Why speakers have to establish credibility and do it quickly.
  • How she pivoted from productivity to attention.
  • Can you be a jack of all trades and be successful as a speaker?
  • How can you become a great resource and trusted advisor to your clients?
  • And so much more!

 

EPISODE RESOURCES

Mar 13, 2017

Episode 123 of The Speaker Lab is unlike any other episode we've done before! In essence today's show is a one-on-one coaching call I had with a listener who emailed me.

I wanted to share our conversation with you because his story is common: he has done a number of free speaking gigs but wasn't sure about how to move into the paid realm. He also wasn't sure how to narrow down his list of potential audiences and topics.

On today's edition of The Speaker Lab, Chris Field joins me to gain clarity on those topics and more. Listen in to hear his stories (including his run for mayor at the age of 19!), and our brainstorming session on this coaching call. You'll hear how all of that applies to you wherever you are in your speaking journey on episode 123 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:   

  • How do you know if your speaking plan makes financial sense?
  • Why is the audience you speak to a variable in what you can charge?
  • What are the 5 components of the speaker success roadmap?
  • What are the 7 major industries you can speak to?
  • How to know if you are on the right path, or if you need to pivot.
  • What does integrity have to do with your choice of speaking topics?
  • Why it is ideal that you find something other speakers are already doing.
  • What is the reason organizations ultimately hire someone?
  • And so much more!

 

EPISODE RESOURCES

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