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The Speaker Lab

Grant Baldwin from The Speaker Lab podcast will be sharing speaking business tactics, tips, and strategies from his own experience, case studies, and interviewing the experts. Whether you're just getting started trying to get your first booking or you're a veteran speaker looking to build and grow your business, this is for you. Grant has built a multiple six-figure per year business as a speaker having presented to over 500,000 people in over 450 paid speaking gigs. We'll talk about speaker marketing, working with speaker bureaus and agents, building your platform, negotiating fees, social media marketing, networking, storytelling, humor, operating the business and so much more!
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Now displaying: January, 2017
Jan 31, 2017

Is giving a TED Talk or a TEDx Talk on your bucket list? If it is then today is your lucky day! Joining us for this episode of The Speaker Lab is Tamsen Webster. Tamsen is a keynote business speaker and strategist who helps people find the power of their ideas and share those ideas with the world.

She also happens to be the Executive Producer of TEDx Cambridge, the oldest TEDx in the country. In her role, she decides who speaks at their events and she oversees all coaching and designs the coaching process for those speakers.

On this episode of The Speaker Lab, she shares the differences between TED and TEDx Talks and why giving either one is a great feather in anyone's cap. She tells us how she helps her speakers prepare for their TEDx talks, how you can get your foot in the door with your local TEDx and how to know if your idea is interesting enough to be considered for a TEDx talk. Listen in for that and more on the 118th edition of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:   

  • What is the oldest TEDx in the country?
  • What are the differences between a Ted talk and a TEDx talk?
  • How to get your foot in the door at your local TEDx.
  • Why it's always helpful to know the organizers of any event.
  • What are the two different levels of licensing for TEDx events, and why do they matter?
  • Why do professional speakers have an extra barrier to being accepted as a TEDx speaker?
  • What are the three "I"s of a great TED Talk?
  • What gets in the way of connecting with the audience in Tamsen's experience?
  • And so much more!

 

EPISODE RESOURCES

Jan 24, 2017

Have you given both keynotes and taught workshops? Some speakers prefer one over the other, while some enjoy both.

Marcus Sheridan of The Sales Lion is an interactive and engaging speaker who likes doing both. On this episode of The Speaker Lab, Marcus is here to talk about his journey from a missionary in Chile to running a successful pool company to commanding audiences around the globe today. He also shares how that journey led to the creation of latest book, They Ask You Answer.

You'll hear about all of that plus the importance of video today, why it's only going to continue to become even more vital and what he learned from his worst speaking moment ever. Check it out on episode 117 of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:   

  • Are good keynote speakers always good at teaching workshops too?
  • What did being a missionary in Chile teach him about speaking?
  • The lesson you can learn from how he landed his first speaking gig.
  • How he made the leap from workshop speaker to keynote speaker at Content Marketing World in one year.
  • Why is giving gigs the most effective way to land more gigs?
  • Why it works for him to be so interactive with his audiences.
  • How much attention should you be paying to content marketing?
  • Should you have a videographer?
  • And so much more!

 

EPISODE RESOURCES

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Jan 17, 2017

Speakers often come from diverse backgrounds, and today's guest is no exception! Brian Fanzo began his career in Computer Science working for the United States Department of Defense on issues like cybersecurity.

Today he is a change evangelist who helps people embrace change in their businesses, and grow their presence in the process. And it's something he's been widely recognized for: in 2014, The Economist named him one of the Top 25 Social Business Leaders of The Future. He's also spoken in 11 countries at over 50 events.

On this episode of The Speaker Lab, Brian shares the light bulb moment that led to his leap into entrepreneurship a few years ago, what social media platforms you should be using to grow your speaking career and his reverse engineering that creates more speaking gigs for himself. You're going to learn all of that and so much more on the 116th edition of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:   

  • How Brian landed his first speaking gig ever - at The Pentagon.
  • When did he make the shift to being an evangelist for his own brand?
  • How to create your own path while still following in the footsteps of your role models.
  • How do we truly stand out in any marketplace?
  • How he's using online video to advance his speaking career, and how you can too.
  • Why you should think like a fan, and what that means according to Brian.
  • What percentage of internet traffic will be video in 2020?
  • How does he make sure his social media content is seen by decision-makers?
  • And so much more!

 

EPISODE RESOURCES

Jan 10, 2017

Can you imagine doing 800 gigs in 5 years? Our guest for this edition of The Speaker Lab did just that and she's here to share exactly how she successfully managed such a feat!

Chantelle Adams got her start as a speaker in the education and corporate markets before making a name for herself in the entrepreneurial field.

On today's podcast she explains why she started where she did, how she structured her offerings and her schedule to fit 800 gigs into five years and how she now spends her days helping the change-making women of the world step into their own and shine.

When you join us for episode 115 of The Speaker Lab you'll hear Chantelle talk about all of that plus her worst speaking gig ever (and how she turned it into a positive experience). Listen in for all of that and more on today's show!

THE FINER DETAILS OF THIS SHOW:   

  • What did she do prior to becoming a speaker?
  • Why did she decide to become a speaker in the education field?
  • How to add more value to your speaking gig so you stand out and land more clients.
  • What did she do to solicit new leads from clients?
  • How to make your clients say "heck yes" to your proposals!
  • Why gratitude and being grounded leads to ongoing success.
  • What local industries and organizations does she recommend focusing on?
  • How did she handle being a mom of three boys and speaking so often?
  • And so much more!

 

EPISODE RESOURCES

Jan 3, 2017

Many speakers' businesses rely solely on getting paid to speak. But how can you build a business in addition to your speaking roles? Is it possible to have a successful speaking career and a thriving business?

It is! Here to tell us how he's done it is Jay Baer. Jay is the best-selling author of multiple books, and he's an international keynote speaker. Jay also runs Convince and Convert, his fifth business endeavor.

Today he talks about how Convince and Convert is set up as three solid divisions, how he's created a business that can run without him, and how he's gone from speaking to Kiwanis Clubs to connecting with audiences around the globe. Listen in for all of that and more on episode 114 of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:   

  • How many live keynotes and webinars did he do in 2016?
  • Why he became a speaker who consults versus a consultant who speaks, and what the difference is.
  • What was the mental shift he made to feel confident in his speaking content?
  • How can you tell a true keynote speaker from the wannabe?
  • Why he prefers the process of elimination over the process of discovery.
  • How to find exactly what topics to speak on.
  • What would he do differently if he were starting over?
  • Why the less he writes the better his business does!
  • And so much more!

 

EPISODE RESOURCES

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