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The Speaker Lab

Grant Baldwin from The Speaker Lab podcast will be sharing speaking business tactics, tips, and strategies from his own experience, case studies, and interviewing the experts. Whether you're just getting started trying to get your first booking or you're a veteran speaker looking to build and grow your business, this is for you. Grant has built a multiple six-figure per year business as a speaker having presented to over 500,000 people in over 450 paid speaking gigs. We'll talk about speaker marketing, working with speaker bureaus and agents, building your platform, negotiating fees, social media marketing, networking, storytelling, humor, operating the business and so much more!
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Now displaying: 2016
Feb 9, 2016

On today's episode of The Speaker Lab, I'm breaking down the top speaking tips from some of the most influential speakers in the business. You'll hear tactics and tools from such greats as Michael Port, Matthew Kimberley, Dorie Clark and John Lee Dumas to name a few.

There's so much valuable content in this show I created a special PDF of all the tips so you have a visual aid to remember all of them!

After listening to the episode be sure to download the PDF from the Resources section below. But first sit back and enjoy episode 13 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW

  • Why should you begin with the end in mind?
  • How to keep your speeches focused on your audience.
  • How can you utilize modules in your speaking?
  • How can listening to your talk help you rehearse?
  • The insider strategies and tips for being confident as a speaker.
  • What you can do to make your stories stick.
  • How can you effectively interact with your audience?
  • What you need to know before and during an event about time management.
  • And much, much more!

EPISODE RESOURCES

Feb 4, 2016

For many of us the first thing we think of when giving a speech is giving a keynote. But there are plenty of other speaking formats that are in demand and are lucrative ways to create a successful speaking career.

Brian Walter is a shining example of this. He is someone who is highly in-demand for his non-traditional approach to speaking, and he's here to talk about it.

Today he shares the origins and progression of his speaking career, how his Extreme Meetings business began and how you can learn from his experiences. It’s all here on this episode of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW

  • How being his fraternity's secretary at UCLA led to his speaking career.
  • What are platform skills?
  • What is the "I" disease?
  • How to use humor in a speech, and reduce the risks associated with it.
  • His three year journey to find his expertise, and why it's important to you.
  • Why did he get involved with the National Speakers Association?
  • What are the differences between the NSA and speaking bureaus?
  • What are the two reasons most people join the NSA?
  • And much, much more!

EPISODE RESOURCES

Feb 2, 2016

Whether you're starting out as a speaker or want to gain more traction or simply grow to the next level of your speaking career you are in the right place!

The Speaker Lab is a show dedicated to helping your speaking career become whatever you want it to be. And today's edition is one of my favorite types of shows to bring you: the Q&A.

Listen in to hear my recommendations on fully tapping into the Internet and social media to land more speaking gigs on this episode of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW

  • What's a not-so-effective way to get a speaking engagement?
  • The three foundational questions: what are they and why are they important to your career?
  • Your audience vs. the decision-maker: are they the same? What to do if they are not.
  • What's one of the ways I recommend using social media to land speaking gigs?
  • What information is imperative to have in your social media profiles?
  • What are the advantages of doing paid advertising online?
  • What is PPC and how do you use it to advance your speaking career?
  • How to choose which form of paid advertising to invest in.
  • And much, much more!

EPISODE RESOURCES

Jan 28, 2016

Welcome to another edition of The Speaker Lab. Today I'm talking with Hugh Culver; he is a dear friend from Canada who is an accomplished speaker and a speaking coach. He knows the world of speaking and he's here to give us the goods!

On this episode we talk about how to make your name known in the speaking world, how he became a speaker and how you can niche down to make your business bigger - plus so much more.

It’s all here on this episode of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW

  • The importance of being communicative with fellow speakers.
  • How to stop chasing gigs and why doing so will help you become successful.
  • What do you need to do to become a well-known and reputable speaker?
  • The four things you need to become a great speaker.
  • What is recognizable language and how can you use it?
  • How to help people understand what it is you do.
  • What to look forward to in our upcoming webinar!
  • And much, much more!

EPISODE RESOURCES

Jan 26, 2016

On today's episode of The Speaker Lab, I'm sitting down with my friend Mike Pacchione. Mike works for Duarte, a company that gives presentations about how to create meaningful and moving presentations like the creation of Al Gore's An Inconvenient Truth.

On today's episode Mike shares his journey to his current position with Duarte, how to know whether your talking ideas are good or not and the most effective ways of structuring your presentation.

Listen in to hear all of that and so much more on this episode of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW

  • How to find the best speaking points for your talk.
  • The "Excel" method of outlining your presentation.
  • What do you need to change for your different audiences?
  • The structure that all the best presenters use in their talks, and why they do.
  • How can you use your stories and humor most effectively?
  • How to use slides to support your presentation.
  • What "little things" can help you sell your talk.
  • And much, much more!

EPISODE RESOURCES

Jan 21, 2016

On today's episode of The Speaker Lab, the focus is on choice: making choices in terms of the content and main ideas of your talks, speeches and presentations. In essence we’re looking at how to decide exactly what it is you want to speak about.

I offer several bits of advice on the decisions you will have to make about your topics, including the five ways that will help you decide what you want to talk about during your speaking career.

Listen in to hear all of that and so much more on this episode of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW

  • How your experiences can help shape your topics.
  • What components of your life can make you an interesting speaker?
  • How you may actually be an expert in your interests.
  • The importance of why you want to speak and how it affects your topic.
  • What are niche and unique topics and which ones work best for you?
  • How to get a sense of what works and what doesn't in speaking.
  • What research should you do to prepare yourself for a speaking career?
  • And much, much more!

EPISODE RESOURCES

Jan 19, 2016

Welcome back to The Speaker Lab. On today's show I'm sitting down with my friend Michael Port for a special dual interview show. On this special episode, not only do I interview Michael, but he interviews me as well!

Today on episode seven, our talk runs the gamut. From Friends trivia to transitioning from one career to a speaking career to the three questions every beginning speakers needs to ask him/herself, we dive into it all. It's well worth a listen so check it out on this episode of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW

  • How do you find the balance between improvising and preparing?
  • How can you build an identity and persona in your speaking career?
  • Narrowing down your target audience: Michael shares how he did it and you can too.
  • Michael's techniques and tips for a flawless performance.
  • What adjustments can be made during a talk?
  • The surprising connections between acting and speaking.
  • And much, much more!

EPISODE RESOURCES

Jan 14, 2016

Welcome back to The Speaker Lab! On today's show I'm here with another special Q&A episode, this time with a focus on one great question: speaking contracts.

Today on The Speaker Lab our focus is on contracts in the speaking world, and all the details that go along with them. Everything from the actual details of speaking contracts to contract etiquette as well as rules to follow when communicating with potential employers.

Listen in to hear all of that and so much more on this episode of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW

  • Once a job is booked, what kind of contract is exchanged?
  • How do you leave a reliable paper trail?
  • What is a "speaking agreement" and is it different than a contract?
  • What should be included in your contract and how much should you charge?
  • The different types of clauses to include in your contract.
  • How do you handle deposits and travel costs?
  • What to do in case of a cancellation or emergency.
  • And much, much more!

EPISODE RESOURCES

Jan 11, 2016

On this episode of The Speaker Lab, world-renowned speaker Clay Hebert joins the show to talk about starting your speaking career.

Clay specializes in speaking to corporations, associations and conferences for entrepreneurs. He began his career speaking for free at conferences, and eventually made his way into speaking at bigger engagements and paid bookings.

Today on The Speaker Lab, Clay talks about who does and who doesn't pay for speakers, how having a relationship with a fellow speaker jump-started his career, and how to get your best talk across every time. Listen in to hear all of that and so much more on this episode of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW

  • Why you need to do some unpaid speaking jobs.
  • How relationships can change the course of your career.
  • Why mistakes are nothing to be afraid of.
  • When can customizing your talk actually hurt you?
  • What themes or talking topics are people willing to pay for?
  • How can you determine which audiences are right for your talk?
  • The speaker who helped Clay's career, and what it means to you.
  • And much, much more!

EPISODE RESOURCES

Jan 11, 2016

On today's episode of The Speaker Lab, we are answering your burning questions. That's right, today's episode is another Q&A session with me, and it is all about you! Remember, your questions can be featured on future episodes of The Speaker Lab, so make sure to submit your questions at the link below.

Today on The Speaker Lab, Grant answers viewer's questions about very different and exciting topics. Today's question topics range from organizational skills to speaking preparation to actual speaking subjects.

Listen in to hear all of that and so much more on this episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOW

  • How can you organize your thoughts into a talk?
  • What is a "brain dump", and how can it help you be organized?
  • The power of just one line or phrase, and how you can find yours.
  • How can you create your "skeleton outline"?
  • The importance of the "so what" and the "now what".
  • How can you understand and define your audience?
  • Which audiences are broad, and which are specific?
  • And much, much more!

EPISODE RESOURCES

 

Jan 11, 2016

If you are considering speaking as a career, you have probably asked yourself this question: why do you want to speak? If you've been pondering this question and wondering how your speaking goals can motivate you, then this episode is tailored for you!

Today on this episode of The Speaker Lab, I discuss the importance of having a direction in your speaking career and offer guidance on how to find and stay motivated, and how to begin your speaking career.

Listen in to hear all of that and so much more on this episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOW

  • The 9 big reasons to start public speaking.
  • Why do you need to gain credibility and grow an audience?
  • How speaking can help you sell your product.
  • How and where can you travel as a result of your speaking career?
  • The importance of networking in speaking.
  • How to shape your career around your primary speaking goal/
  • Which reasons are going to propel your speaking into a long-lasting career?
  • And much, much more!

EPISODE RESOURCES

Jan 11, 2016

Welcome to episode 2 of The Speaker Lab. On today’s show I will be answering all of your burning questions about how to become a speaker and build your speaking career; in other words, it's all about you! We'll cover everything from getting a demo video to contacting potential speaking engagements.

In addition, I’ll be giving you the details about our ongoing contest plus what you can expect from The Speaker Lab.

Listen in to hear all of that and so much more on this episode of The Speaker Lab!   THE FINER DETAILS OF THIS SHOW

  • How can you submit a question for future Q&As?
  • Do you need a demo video?
  • What to do (and not do) on your demo videos.
  • How do you get hired to speak at a college?
  • The importance of knowing who to contact for which speaking job.
  • How you can contact the people who could hire you.
  • When should you start reaching out to possible jobs?
  • And much, much more!

EPISODE RESOURCES

 

Jan 11, 2016

Welcome to The Speaker Lab, a brand new podcast series brought to you by me, Grant Baldwin - the man behind How Did You Get Into That! In our very first episode, I break down what The Speaker Lab is all about, and share valuable information on when, where and how you can listen to this series.

I also share my story of how I became a paid speaker, the journey that led to the creation of How Did You Get Into That, and now, The Speaker Lab.

Listen in to hear all of that and so much more on the first ever episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOW

  • How often to expect new episodes of The Speaker Lab.
  • Who will be coming on the show?
  • How can you participate in the Listener Q&A?
  • My journey to becoming a speaker, and how it will help you.
  • How this podcast can help you grow your speaking business.
  • How can you join The Speaker Lab contest?
  • What is “Get Started as a Speaker”?
  • And much, much more!

EPISODE RESOURCES

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