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The Speaker Lab

Grant Baldwin from The Speaker Lab podcast will be sharing speaking business tactics, tips, and strategies from his own experience, case studies, and interviewing the experts. Whether you're just getting started trying to get your first booking or you're a veteran speaker looking to build and grow your business, this is for you. Grant has built a multiple six-figure per year business as a speaker having presented to over 500,000 people in over 450 paid speaking gigs. We'll talk about speaker marketing, working with speaker bureaus and agents, building your platform, negotiating fees, social media marketing, networking, storytelling, humor, operating the business and so much more!
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Now displaying: November, 2016
Nov 29, 2016

Today is a Q&A episode highlighting a question asked by listener, Eric Moss. Eric called in with a great question about finding the appropriate contacts within the faith-based market.

It's a relatable one for me because I got my start as a speaker in this realm. After college I became a youth pastor and began speaking to my youth group, and from time to time I'd have the opportunity to speak to the "big church". That paved the way for me to create a full-time business as a speaker and a speaking expert.

On episode 110 of The Speaker Lab, I share exactly how to find out who you should be contacting at different religious organizations, and much more.

THE FINER DETAILS OF THIS SHOW:   

  • How I got my start in the speaking world, and what it has to do with the faith-based market.
  • Why is the faith/church market a fairly common one for speakers?
  • What is the first thing you want to do when reaching out in the faith-based market?
  • The three questions to answer to determine who to contact within a church.
  • Does the topic you want to speak about matter when finding a contact?
  • How does the size of the church's congregation impact you as a speaker?
  • When should you reach out to the pastor of a congregation?
  • And so much more!

 

EPISODE RESOURCES

Nov 22, 2016

Do you think speakers are born or can they be made? Is there a checklist of characteristics that make someone a great speaker? Our guest for episode 109 is here to weigh in on those topics, and more!

Carrie Wilkerson, my extra sassy friend and founder of The Barefoot Executive, joins us to talk about her background as a trained musician, and how growing up  as the pastor's daughter set up her present day speaking career.

According to her parents, Carrie has been a talker since birth! In fact she talked so much as a child that her dad once told her if she could find a way to get paid for it she'd have it made. Carrie shares those stories as well as how a transition from performing as a singer in her dad's church to introducing those songs and making them relevant helped her hone the natural cadence she has on stage.

She also shares a great lesson she learned firsthand about why it's important to be a fit for for your audience. Hear it all on episode 109 of The Speaker Lab!  

THE FINER DETAILS OF THIS SHOW:   

  • Did she know she would always be on stage?
  • How big were her earliest crowds?
  • When did she know speaking was the thing she was meant to do?
  • Does she think anyone can be a speaker?
  • How did John Maxwell describe her speaking style?
  • How The Barefoot Executive was born.
  • What three assets should you take care of the most as a speaker?
  • What's the best way to become a really good speaker?
  • And so much more!

EPISODE RESOURCES

Nov 15, 2016

Whether you are building a speaking business or any other kind of business, you most likely are doing so while still working a full-time job. When you add in the responsibilities of being a spouse, a parent and the other roles in your life, how do you do it while staying sane?

One man who knows how it's done is Erik Fisher. Erik is the Social Media Manager for the Social Media Examiner's web site and is also host of the podcast, Beyond The To-Do List.

On his show he has conversations with some of the best and brightest successes in the world about their productivity habits, their successes and failures, and how they balance it all with their home life and their loved ones.

You'll hear Erik talk about how that show got started, why there is no silver bullet solution to productivity, and so much more on the 108th edition of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:   

  • Can you have both a full-time job and a side gig you are working on?
  • The secret to how he started podcasting, while still in his full-time job.
  • Can time constraints ever be beneficial?
  • What is Parkinson's Law and how does it apply to productivity?
  • How accountability can help you stay connected and on track.
  • How do you balance the hustle of building a business with a happy home life?
  • Is there an easy way to know you are on the wrong path?
  • And so much more!

EPISODE RESOURCES

Nov 8, 2016

Our guest today is from an exclusive club: he's the proud creator of one of the most viewed videos on YouTube! Judson Laipply is our guest and he is known as "The Evolution Dance" guy.

He's here to talk about the video by the same name, as well as how his own speaking career as he evolved through the years.

On episode 107 of The Speaker Lab, Judson shares how he started as a speaker in high school, the mentorship that helped him build his career and where his dance video fits into it all.

You'll hear all of that and so much more on today's edition of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:   

  • Who knocked Judson off the top of the most viewed list on YouTube?
  • What market has the simplest barrier to entry?
  • What can the musical Hamilton teach you about speaking?
  • Why did he start offering "inspirational comedy" as a speaker?
  • What percentage of your speech will audiences remember?
  • The #1 question to ask yourself when speaking to college students.
  • What are the two reasons people hire a speaker?
  • What is his advice when entering into a new market?
  • And so much more!

 

EPISODE RESOURCES

Nov 1, 2016

Episode 106 of The Speaker Lab is a double feature! Listener Breahna wrote in with two questions, and I recorded two answers for her and for you.

Today I'll be explaining what to do if you have an amazing, sad, impactful, life-altering or otherwise significant story and how to develop that story into the pillar of your speaking career. Find out if you need to earn more credentials, go back to school, or just answer a few simple questions.

Breahna also wanted to know what to do if you radically alter your appearance once your speaking career is underway, so I'll chime with a reply to that topic as well! Tune in to hear to my responses on today's episode of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:   

  • What level of credentials do you need when you have a powerful story to share?
  • If you have a great story will people automatically pay you to speak about it?
  • The three key questions you need to answer when starting your speaking career.
  • Why there has to be a compelling reason for people to hire you, and how to find yours.
  • What life insurance has to do with creating a speaking career.
  • What does your marketing need to reflect about you?
  • What should you do if you make significant changes to your appearance?
  • And so much more!

EPISODE RESOURCES

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